Switzerland, renowned for its picturesque landscapes and vibrant cities, offers a myriad of destinations for travelers.  Now, let’s compare ten of the country’s most popular cities to determine which one deserves the title of the best tourist city in Switzerland.



As Switzerland’s largest city and financial hub, Zurich boasts a blend of modernity and tradition.  Key attractions include Lake Zurich, Bahnhofstrasse, the Old Town, Zurich Zoo, and the Swiss National Museum.  Additionally, Zurich offers excellent infrastructure, rich cultural and historical sites, a diverse culinary scene, and vibrant nightlife.  However, it can be expensive and busy during peak seasons.  Furthermore, read more on the things to do in Zurich.

Add another country to your list and take the train from Zurich to Liechtenstein.


Geneva, best tourist cities in Switzerland

Geneva is home to the United Nations headquarters and the iconic Jet d’Eau.  Consequently, it’s known for its international atmosphere.  Visitors can explore Lake Geneva, the International Red Cross Museum as well as the Old Town.  Lastly, Geneva’s numerous museums and cultural institutions offer a rich experience, though the city is smaller and has a high cost of living.


Lucerne, Switzerland

Lucerne captivates with its medieval architecture and stunning lake and mountain scenery.  Highlights include the Chapel Bridge, Water Tower, Lake Lucerne, the Swiss Transport Museum, and Mount Pilatus.  This compact and walkable city is charming but smaller with fewer modern amenities.  Consequently is good for young travelers.

Interlaken – Best Tourist City in Switzerland

Interlaken - Best Tourist City in Switzerland

Famous for adventure sports, Interlaken is ideal for outdoor enthusiasts.  Surrounded by the Jungfrau region, Harder Kulm, Lake Thun, and Lake Brienz, the city offers numerous activities and stunning alpine landscapes.  However, it is primarily focused on adventure tourism with limited cultural attractions.


Basel, Switzerland

Basel stands out for its rich cultural scene, hosting events like Art Basel.  In fact, key Basel attractions include the Basel Minster, Rhine River, Basel Zoo, and numerous museums and art galleries.  While the city has vibrant arts and festivals, it is less scenic and has industrial areas.


Bern, Switzerland

Bern, Switzerland’s political center, boasts a UNESCO World Heritage Old Town.  Don’t miss the Zytglogge clock tower, Federal Palace, Bear Park, and Bern Cathedral.  As a result, the city offers historic charm and a relaxed atmosphere, though it is smaller and quieter than other major cities.


Lausanne, best tourist city in Switzerland

Lausanne offers a lively cultural scene with attractions like the Olympic Museum and Lausanne Cathedral.  Located by Lake Geneva, it features the Ouchy waterfront and vibrant student life.  While the city is dynamic, its hilly terrain can be challenging to navigate, and it has a high cost of living.


Zermatt, Switzerland

Zermatt is famous for the Matterhorn.  What’s more, it’s a paradise for outdoor activities like skiing and hiking.  Key attractions include the Gornergrat Railway, Glacier Paradise, and the car-free village atmosphere.  Although primarily a resort town with stunning alpine views, it has less cultural diversity.


Lugano, Switzerland

Lugano is located in the Italian-speaking part of Switzerland.  Surprisingly, it’s known for its Mediterranean flair.  Things to see include Lake Lugano, Parco Ciani, Monte Brè, and the Hermann Hesse Museum.  Lugano offers a unique blend of Swiss and Italian cultures, beautiful lakeside views, and pleasant weather.  However, it is less well-known internationally and has fewer major museums.  In contrast, with these views, who needs to visit a museum!


Montreux, best tourist city in Switzerland

Montreux, situated on the shores of Lake Geneva, is famous for its annual Montreux Jazz Festival.  Must sees include Chillon Castle, the lakeside promenade, Rochers-de-Naye, and the Freddie Mercury statue.  Montreux offers a scenic setting, vibrant cultural scene, and outdoor activities.  Finally, it can be crowded during the festival season and is relatively small compared to other cities.

Enjoy Exploring the Best Tourist City in Switzerland

Choosing the best tourist city in Switzerland depends on personal preferences.  Zurich’s comprehensive appeal makes it a top choice for many travelers, offering a perfect blend of modern amenities, cultural attractions, and natural beauty.  However, cities like Lucerne and Interlaken shine for their scenic charm and outdoor activities.  In contrast, Geneva and Lausanne offer vibrant cultural scenes and international flair.  Each city has its unique charm and attractions, making Switzerland a diverse and exciting destination for travelers.